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Strategy

Design Thinking: Making Time for Creativity

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Design Thinking: Making Time for Creativity

As a potter, I was very pleased to catch the ‘Free Time’ exhibition at Poole Museum, here in the UK, on the creative processes at the Poole Pottery (originally known as ‘Carter, Stabler and Adams’ when designers Harold and Phoebe Stabler and potters John and Truda Carter brought creative impetuous into the business in 1921).

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Design Management: focusing on the essential

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Design Management: focusing on the essential

As a new year gets started, it’s a great time to remind yourself of the road ahead and the destination you’re working toward. Design projects and design agencies can lose their way in the day-to-day details, particularly when we are busy and more easily distracted. Priorities can shift and become confused. Energy and motivation can lapse as everything gets stretched.

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Creative Strategy: notes from Silicon Beach 2015

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Creative Strategy: notes from Silicon Beach 2015

Delighted to attend the Silicon Beach event in Bournemouth, UK, last week. Two days of great speakers sharing their passions and insights on creative strategy, brands and digital innovation. Here are the notes I made. If you haven’t been to this annual gathering, I would encourage you to look out for it next year and book early.

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Designers and clients: Shall we dance?

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Designers and clients: Shall we dance?

As the Tom Fishburne cartoon depicts so well, designers and their clients seem to come from very different perspectives - sometimes more like adversaries than partners. Whether it’s for a pitch meeting, trying to negotiate a brief, or the on-going management of a project, the relationship is a dance. It involves conveying the value of design and the creative process, whilst also meeting the budget and delivery expectations of the client.

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